The agreement applies to both matches in the Bundesliga and the UEFA Europa League. As a premium partner until the end of the season, Floki will also receive an extensive presence on the LED video walls in the BayArena as well as further sponsoring rights in the digital environment of the Werkself.
“We are pleased to have found an innovative partner in Floki, with whom Bayer 04 can further develop our international marketing activities with digital products based on blockchain technologies,” said Dr. Bernd Schröder, Director Marketing/ Sales at Bayer 04.
About Floki
Floki is a cryptocurrency for everyone and a project that aims to revolutionize the crypto industry by offering a solid value, while utilizing the potential of memes to ensure the attraction and acceptance of the product.
In order to establish the cryptocurrency and make it available to everyone, Floki is developing a PlayToEarn NFT gaming metaverse, an NFT and merchandise marketplace and a crypto education platform.
Floki is also working to make the world a better place by building schools in developing nations and supporting nonprofit initiatives that promote healthy and sustainable eating.
With a quickly growing base of over 350,000 users, Floki is well on its way to becoming one of the biggest cryptocurrencies in the world.
Twelve Werkself players have been selected for their national teams in the final international break of the year, with the Leverkusen's international players competing in the final group matches in the UEFA Nations League, in qualifiers for the 2026 FIFA World Cup or the Africa Cup of Nations. We round up all the results involving Bayer 04 players here.
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Five players in the Bayer 04 Women squad have been selected for the Germany U23s for two international fixtures. That was announced by the German Football Association (DFB) on Tuesday afternoon.
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Bayer 04’s Bundesliga game at home to St. Pauli on Saturday, 7 December will be the next district matchday of the season, with the district of Hitdorf being the stage for numerous activities in the week building up to the fixture against the promoted side.
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The Bayer 04 Fanzone opens in two days time on Wednesday, 20 November in the South Stand at the BayArena. Bayer 04 fans will be able to enjoy a state-of-the-art, interactive shopping and fan experience covering more than 700 square metres. Black and Reds supporters are warmly welcome to spend an exciting day in this brand-new area at the stadium.
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It is already a fact that the Bayer 04 Women have had their best Hinrunde ever. The Werkself are fourth in the Google Pixel Women's Bundesliga on 23 points two behind the top team. Tickets are now on sale for the final games of the year. The tickets for the last two home matches in 2024 at the Ulrich Haberland Stadium are available now. First up on Friday, 6 December (kick-off: 18.30 CET) are last season's runners-up VfL Wolfsburg and that is followed by the home game at the start of the Rückrunde against SC Freiburg on Saturday, 14 December (12.00 CET).
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