The agreement to the summer of 2024 covers the Trive logo on the Werkself shirt sleeve for Bayer 04 Bundesliga fixtures and matches in European cup competitions. The Werkself are in the UEFA Champions League in 2022/23. Other provisions in the contract included a comprehensive presence of the new Premium Partner on the perimeter TV hoardings at the BayArena as well as promotional and digital activities.
“We are delighted to welcome Trive as our jersey sleeve sponsor,”said Bayer 04 sporting managing director Rudi Völler who signed the contract alongside the Trive chairman Engin Çubukçu. “The upcoming season will be extremely exciting for the club, not only in terms of sport. We aim to confirm our recent successes as an organisation by continuing to improve both on and off the pitch,” Völler added. “We want to set new standards in that respect with Trive as a partner.”
For Çubukçu the agreement with Bayer 04 is “is an exciting new partnership for Trive, as we aim to tap into our ethos of forward movement. We share a joint endeavour to explore and seize opportunities, ” declared Çubukçu. “Our brand is all about embracing new opportunities and horizons. We believe the cooperation between Trive and Bayer 04 Leverkusen will make that clear.”
The 2025 regular general meeting of the TSV Bayer 04 football department was once again characterised by emotional farewells to deceased members and honours for long-standing members. In addition, the Bayer 04 management and respective department heads reported on the events of the past 12 months. There were no elections this year.
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The Werkself are away to 1. FC Heidenheim 1846 on Bundesliga Matchday 28. The game is on Saturday, 5 April (kick-off: 15:30 CEST). The Bayer 04 Fan Liaison team brings you the latest information on the fixture…
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Calling all girls. Have you ever dreamed of wearing the shirt with the Bayer Cross? Playing in Black and Red like your role models Kristin Kögel, Janou Levels, Friederike Repohl and Co. from the Google Pixel Women’s Bundesliga squad? Now’s your chance! Our female youth teams are looking for new talented players. So Bayer 04 is organising a Talent Day with trial training sessions for junior players on 27 April 2025.
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The next international break is coming up before the Bayer 04 Women play FC Köln in the Bundesliga in the middle of April. Eleven Leverkusen Women are on the road with their national teams again with different targets. Bayer04.de provides an overview of the international call-ups for the Werkself Women.
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There is still great frustration the day after the DFB Pokal exit: After the game in Bielefeld where the double winners were at times unable to perform to their usual standards, head coach Xabi Alonso, captain Lukas Hradecky and Co. were self-critical but they also paid Arminia Bielefeld deserved and highest respect, and wanted to turn this negative experience into energy for the remaining games in the Bundesliga. The Werkself review of the DFB Pokal semi-final.
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