Four more reports on the new Werkself shirt follow this week.
THE BADGE
A lion was the first trademark of the Bayer AG company over 150 years ago. The design was taken from the coat of arms of Eberfeld, home to the Friedrich Bayer & Co factories. The historic logo provided a source of inspiration for the JAKO designer David Blanch.
The lion image from the 1800s forms part of the Bayer 04 Leverkusen club badge. If you stroke your fingers across it it you can feel fine lines that reflect the look of that historic image.
THE LEVERKUSEN SKYLINE
One special detail on the new Bayer 04 shirt is on the inside of the collar. JAKO designer David Blanch has selected iconic buildings in Leverkusen to produce a skyline design.
On the left are Leverkusen terraced houses. Next to that is the facade of the BayArena with its familiar roof structure. The Lindner Hotel is in front of that.
The water tower is the largest element. The Bayer cross next to it is slightly smaller. Then comes the coach house and the town hall with Schloss Morsbroich on the extreme right.
ELEVEN STRIPES
WE ARE TEAM is the motto of the official kit supplier to Bayer 04 Leverkusen. JAKO have incorporated that concept in the new Werkself shirt. Eleven pin stripes are included on the chest to reflect the eleven players in the Leverkusen side. #TeamWerkself
The design of the kit is made more dynamic with different forms of stripes on the whole shirt. Lines are visible from the chest to the seam.
The team ethic is in the DNA of both partners. The JAKO company has built its success on a very close relationship with customers, retailers and partners alike. That is evident in the new Werkself shirt.
The last home game of the season for the Bayer 04 Women against RB Leipzig on Saturday (12:00 CEST) will be a special experience for fans. As part of the family matchday, Bayer 04 are offering fans a wide-ranging programme of events in and around the Ulrich Haberland Stadium similar to the game against Werder Bremen. This will include three special prizes for supporters to win.
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Bayer 04 claimed a comfortable 2-0 win against Augsburg in their penultimate home game of the 2024/25 Bundesliga season. Patrik Schick and Emiliano Buendia got the goals in the first half.
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Bayer 04 host Augsburg at the BayArena this Saturday for Matchday 31 of the 2024/25 Bundesliga season. Here’s all you need to know ahead of the game against the 10th-placed Bavarians, including the ‘Finally Red’ fan campaign.
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The first of the Werkself’s remaining 04 fixtures of this season comes on Saturday at home to Augsburg (kick-off: 3.30pm CEST). Ahead of the Matchday 31 encounter, head coach Xabi Alonso reflected on previous weeks, spoke about goals for the remainder of the campaign and also Jonathan Tah.
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Augsburg have enjoyed an excellent run of form this year and come to the BayArena on Saturday (kick-off: 3.30pm CEST) full of confidence as they take on the Werkself. Jess Thorup’s team boast one of the meanest defences in the Bundesliga and harbour real hope of securing European qualification this season. Here’s all you need to know about our next opponents.
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