Ahead of the individual district matchday there will be numerous events that begin weeks before the match. For example, Bayer 04 will visit kindergartens and schools, call in on roundtable discussions in pubs, organise a morning get together on match days, fan festivals, penalty tournaments, and stage competitions and events as well as many other activities. There will also be a discounted ticket offer for all residents of the particular district. There will be a very special stadium experience on the matchday: a dedicated block for all the residents of the district.
There will also be a monthly event under the title of "Who has the nicest Bayer 04 living room." On each district matchday, residents of the particular district can send in a photo of their room decked out in a Bayer 04 look via email to club@bayer04.de. Fans can vote for the best one on the Bayer 04 app. The winners can look forward to receiving an exclusive prize.
The first district matchday is at the end of October. The Bundesliga match against SC Freiburg (Sunday 29 October, 17.30 CEST) will be staged under the motto Bayer 04 is Opladen. This month, all residents of Opladen can look forward to a visit from Bayer 04 record appearance maker Rüdiger Vollborn at the Zwieback pub. The former Werkself keeper will spend an evening with you in a relaxed roundtable discussion on Thursday 12 October from 18.00 CEST. Booking is requested but not compulsory. Information on the event as well as registration can be found HERE.
Another highlight of the first district matchday is a visit by a men's team player and a women's team player as part of the ‘Bayer 04 Lernkurve’ (Learning curve) project at the GGS Opladen primary school on 17 October. A full view of the programme with all activities this month can be seen HERE.
Anyone looking for tickets for the home game against Freiburg: HERE is the link to the online shop. Guidance on discounted tickets can be found HERE.
You don’t live in Opladen? No problem as we will visit all Leverkusen districts this season and next. There will be six during this campaign and the other districts will follow in the 2024/25 season – be ready for it!
Starting with the 2026/27 season, Bayer 04 has created a permanent memorial space at the BayArena. In the upper section of Block A in the southeast corner of the stadium, Werkself fans can honour friends and family members with whom they have shared many special moments connected to Bayer 04. In the coming months, this space will be gradually expanded, in particular with the active support of the fans.
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Bayer 04 has secured a new premium partner in DXC Technology, a leading provider of enterprise technology and innovation. The club has agreed a partnership with DXC running until 30 June 2028. At the heart of the partnership is DXC’s role as an AI integration partner. The company is integrating Bayer 04’s previously separate digital systems into a unified fan journey that begins long before matchday and extends well beyond the stadium visit. As a partner of the women’s team and main sponsor of #B04eSports, DXC will be supporting two promising sections of the club during this period. DXC will also gain significant visibility as the sleeve partner of the women’s team in the DFB Pokal.
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Bayer 04 Leverkusen have secured a new premium partner in the form of DRIVIO. DRIVIO, already part of the club’s partner portfolio as a reliable car subscription partner for Bayer 04, will continue to support the club in this capacity and, with immediate effect, also join the premium group of companies that cooperate closely with the Werkself. The premium and car subscription partnership between Bayer 04 Leverkusen and DRIVIO will initially run until 30 June 2027.
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Following last weekend’s big game against Wolfsburg, Bayer 04 Women face another exciting challenge as they visit Hoffenheim to kick off Matchday 3 in the Google Pixel Bundesliga on Friday (kick-off: 18:30 CEST).
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Under the slogan ‘Holidays without War’, 60 children from war-torn Ukraine took part in the summer camp organised by the German-Ukrainian association Blau-Gelbes Kreuz in Leverkusen and the surrounding area in August. The children aged between 10 and 14 – many of whom have lost their parents in the war – come from the Ukrainian twin towns of Leverkusen, Cologne and Monheim am Rhein: Nikopol, Dnipro and Volodymyr. Bayer 04, Bayer AG and TSV Bayer 04 supported the camp to mark its 10th anniversary, enabling even more children and young people than in previous years to spend a few carefree days’ holiday away from the war in the Rhineland.
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