For the Bundesliga home match against Eintracht Frankfurt on 19 October, the German champions and DFB Pokal winners are adapting the branding in all relevant areas of the BayArena, the Ulrich Haberland Stadium and the Kurtekotten performance centre to the new BarmeniaGothaer brand. Only the Barmenia lettering on the jerseys of the Werkself players and all other teams under the cross will remain as it is until the end of the 2024/25 season.
In the BayArena and the other Bayer 04 properties, on the other hand, the new brand identity of the main sponsor will be adopted promptly, both digitally and in conventional static presentation. Whether in digital perimeter advertising, at Stadium Vision or in the press conferences, on sponsor boards, substitutes‘ benches, in the mixed zone, on car park signs, entrance pillars, flagpoles or the team bus - the BarmeniaGothaer logo will be present everywhere from 19 October. Bayer 04's print products and digital channels will already support the new corporate identity from 8 October.
The close cooperation and joint focus of BarmeniaGothaer and Bayer 04 Leverkusen will remain unchanged. A successful and trusting partnership that has existed since 2016 and that will continue until at least 2028.
Bayer 04 have comfortably reached the DFB Pokal second round thanks to a 4–0 victory away to Liga 3 side SV Wehen Wiesbaden. Patrik Schick put the Werkself ahead in the first 45 in the first competitive match under head coach Carles Martínez with debuts for new signings Miguel Gutiérrez, Afonso Moreira and Facundo Medina. After the break, Lucas Vázquez (47'), Nathan Tella (69') and Christian Kofane (79') also found the back of the net.
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Today brings the first match of the season for the Werkself. Bayer 04 kick off the 2026/27 campaign today, Saturday 22 August, at 13:00 CEST with a first-round DFB Pokal tie away to third-tier side SV Wehen Wiesbaden. The 3,700 travelling fans can not only look forward to what will hopefully be a successful start to the season, but also now organise their journeys to Black and Reds games even more easily via the WERKSELFgo car-share platform. Meanwhile, following two defeats at the start of the league season, SV Wehen are hoping to spring a surprise in the DFB Pokal tie. Today’s matchday news.
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Carolin Simon is the new captain of the Bayer 04 women’s team. The full-back, who joined from Bayern Munich in the summer, will take over the captain’s armband for the 2026/27 season. Simon returned to Leverkusen in the summer after ten years away. The 33-year-old succeeds goalkeeper Friederike Repohl, who retired at the end of last season.
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With the 2026/27 season set to kick off with a DFB Pokal tie away to SV Wehen Wiesbaden (Saturday, 22 August, 13:00 CEST), the squad numbers for two Werkself players have now been confirmed. New signing Afonso Moreira will wear the number 9, which he has already worn in pre-season friendlies. Lucas Vázquez is switching from number 21 to number 17 – the number he wore successfully at Real Madrid for many years.
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