For the Bundesliga home match against Eintracht Frankfurt on 19 October, the German champions and DFB Pokal winners are adapting the branding in all relevant areas of the BayArena, the Ulrich Haberland Stadium and the Kurtekotten performance centre to the new BarmeniaGothaer brand. Only the Barmenia lettering on the jerseys of the Werkself players and all other teams under the cross will remain as it is until the end of the 2024/25 season.
In the BayArena and the other Bayer 04 properties, on the other hand, the new brand identity of the main sponsor will be adopted promptly, both digitally and in conventional static presentation. Whether in digital perimeter advertising, at Stadium Vision or in the press conferences, on sponsor boards, substitutes‘ benches, in the mixed zone, on car park signs, entrance pillars, flagpoles or the team bus - the BarmeniaGothaer logo will be present everywhere from 19 October. Bayer 04's print products and digital channels will already support the new corporate identity from 8 October.
The close cooperation and joint focus of BarmeniaGothaer and Bayer 04 Leverkusen will remain unchanged. A successful and trusting partnership that has existed since 2016 and that will continue until at least 2028.
The 2025 regular general meeting of the TSV Bayer 04 football department was once again characterised by emotional farewells to deceased members and honours for long-standing members. In addition, the Bayer 04 management and respective department heads reported on the events of the past 12 months. There were no elections this year.
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The Werkself are away to 1. FC Heidenheim 1846 on Bundesliga Matchday 28. The game is on Saturday, 5 April (kick-off: 15:30 CEST). The Bayer 04 Fan Liaison team brings you the latest information on the fixture…
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Calling all girls. Have you ever dreamed of wearing the shirt with the Bayer Cross? Playing in Black and Red like your role models Kristin Kögel, Janou Levels, Friederike Repohl and Co. from the Google Pixel Women’s Bundesliga squad? Now’s your chance! Our female youth teams are looking for new talented players. So Bayer 04 is organising a Talent Day with trial training sessions for junior players on 27 April 2025.
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The next international break is coming up before the Bayer 04 Women play FC Köln in the Bundesliga in the middle of April. Eleven Leverkusen Women are on the road with their national teams again with different targets. Bayer04.de provides an overview of the international call-ups for the Werkself Women.
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There is still great frustration the day after the DFB Pokal exit: After the game in Bielefeld where the double winners were at times unable to perform to their usual standards, head coach Xabi Alonso, captain Lukas Hradecky and Co. were self-critical but they also paid Arminia Bielefeld deserved and highest respect, and wanted to turn this negative experience into energy for the remaining games in the Bundesliga. The Werkself review of the DFB Pokal semi-final.
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