For the Bundesliga home match against Eintracht Frankfurt on 19 October, the German champions and DFB Pokal winners are adapting the branding in all relevant areas of the BayArena, the Ulrich Haberland Stadium and the Kurtekotten performance centre to the new BarmeniaGothaer brand. Only the Barmenia lettering on the jerseys of the Werkself players and all other teams under the cross will remain as it is until the end of the 2024/25 season.
In the BayArena and the other Bayer 04 properties, on the other hand, the new brand identity of the main sponsor will be adopted promptly, both digitally and in conventional static presentation. Whether in digital perimeter advertising, at Stadium Vision or in the press conferences, on sponsor boards, substitutes‘ benches, in the mixed zone, on car park signs, entrance pillars, flagpoles or the team bus - the BarmeniaGothaer logo will be present everywhere from 19 October. Bayer 04's print products and digital channels will already support the new corporate identity from 8 October.
The close cooperation and joint focus of BarmeniaGothaer and Bayer 04 Leverkusen will remain unchanged. A successful and trusting partnership that has existed since 2016 and that will continue until at least 2028.
Bayer 04 will have to manage without defender Guéla Doué for the time being. The Ivory Coast international sustained a muscle injury to his right calf during the final Werkself training session yesterday ahead of the Europa League clash with Slovenian champions NK Celje.
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Two home matches on Saturday afternoons and three long away trips: the German Football Association (DFB) has finalised the fixtures for a further five matchdays in the Google Pixel Women’s Bundesliga. This means all of the Bayer 04 Women’s team league fixtures are now confirmed up to the end of November.
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Construction work continues on the ‘Haus der Talente’ on Kurtekottenweg in Leverkusen, where 36 young elite athletes will find a new home from next summer. The building team from Temmink Bau, led by Thomas Wellers, are hard at work. Over the past few days, excavators, wheeled loaders and rollers have removed 2,500 cubic metres of soil to excavate the basement.
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In a top-quality encounter, the Bayer 04 women’s team lost 3-2 at home to Bayern Munich. Paulina Tomasiak opened the scoring with a free-kick (36’) and also netted a superb goal to make it 2–1 (52’). Vanessa Gilles (51') and Edna Imade (68') equalised for FC Bayern in a fast-paced and extremely entertaining match. Alara Sehitler sealed the win late on for the reigning champions.
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