For the Bundesliga home match against Eintracht Frankfurt on 19 October, the German champions and DFB Pokal winners are adapting the branding in all relevant areas of the BayArena, the Ulrich Haberland Stadium and the Kurtekotten performance centre to the new BarmeniaGothaer brand. Only the Barmenia lettering on the jerseys of the Werkself players and all other teams under the cross will remain as it is until the end of the 2024/25 season.
In the BayArena and the other Bayer 04 properties, on the other hand, the new brand identity of the main sponsor will be adopted promptly, both digitally and in conventional static presentation. Whether in digital perimeter advertising, at Stadium Vision or in the press conferences, on sponsor boards, substitutes‘ benches, in the mixed zone, on car park signs, entrance pillars, flagpoles or the team bus - the BarmeniaGothaer logo will be present everywhere from 19 October. Bayer 04's print products and digital channels will already support the new corporate identity from 8 October.
The close cooperation and joint focus of BarmeniaGothaer and Bayer 04 Leverkusen will remain unchanged. A successful and trusting partnership that has existed since 2016 and that will continue until at least 2028.
Midfielder Ruby Grant is leaving Bayer 04 Leverkusen and joining Portuguese runners-up Sporting CP a year before her contract expires. The 24-year-old has been at the Werkself since January 2025.
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Bayer 04 have loaned Brazilian full-back Arthur to Bundesliga side Werder Bremen for one year. Arthur Augusto de Matos Soares – the full name of the right-back – has a contract with Leverkusen until 30 June 2031. At Werder, the 23-year-old is expected to make an impact and help the long-established club further consolidate their position in the Bundesliga.
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Bayer 04 have loaned defender Jeanuel Belocian to Spanish top-flight side Racing Santander. The 21-year-old defender joins the team currently ninth in La Liga until the end of the current 2026/27 season. Belocian’s contract remains valid until 30 June 2029. Last season, the 1.86-metre-tall U21 international was loaned to VfL Wolfsburg for six months.
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He knows the dressing room, the pitch and the club. But, above all, he knows the feeling of playing for the Werkself at the BayArena: Moussa Diaby is back in Leverkusen after three years. The lightning-fast winger has signed a contract with Bayer 04 until 2031 and he will once again wear the number 19 jersey. The left-footed player previously played for the club from 2019 to 2023, having arrived in the Rhineland from his native France as a promising young talent and eventually leaving the club – having established himself as one of the Bundesliga’s best attackers – to join Aston Villa in the Premier League. Now he has returned to Bayer 04 from Al-Ittihad FC in Saudi Arabia.
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