Two issues were particularly important to us in designing the new website: We wanted it be more manageable and easier to navigate. Nothing is more annoying than having to repeatedly click to get through to the desired content. The design of our website is therefore based on a derivation of the so-called Atomic Design.
It structures the individual sites (hubs) in vertically organised sections and elements. In turn, that enables flexible handling of functional areas in the background. That means additional pages can be created quicker and easier.
That has enabled us to significantly reduce the click depth. That means you get to where you want to go to much quicker – without diversions and hurdles.
The hamburger menu ensures greater clarity in the header section that contains all the relevant pages. That makes our website look tidier and provides plenty of space for what’s really important to us: large photos, full-screen image slider and Lightbox galleries. Attractively designed statistics and tables. Animated news elements. And, as football is full of emotion, we want to appeal to you in that way.
In contrast to current design trends with many websites, which are more neutral and with a scarcely differentiated look, we consciously used existing graphical elements like bars, lines, fonts and colours contained in our corporate design. We place great value on a consistent, clearly identifiable, visual appearance in Black and Red. That can be on our website, on our App, in the Shop or in the Werks11 magazine, either in terms of content or visually: We want Bayer 04 to be palpable and to come alive – with our unique, personal tone.
After Jens Nowotny was officially named a Bayer 04 honorary captain last weekend, the long-standing Werkself player is part of the Leverkusen delegation on the trophy tour to New York City next week from 11 to 14 September. In an interview with bayer04.de, the 50-year-old talked about his expectations ahead of the trip to the metropolis on the East Coast of the USA.
Show moreThe German Football League (DFL) has confirmed the dates and kick-off times for matchdays 6 to 12 of the 2024/25 Bundesliga season. Full details of the Bayer 04 fixtures.
Show moreMarkus Rehm, a long jumper at TSV Bayer 04 Leverkusen, won the gold medal for the fourth time in succession at the Paralympics on Wednesday.
Show moreThe fixture details for the second round of the DFB Pokal 2024/25 have been confirmed. The home tie for Bayer 04 against second division SV 07 Elversberg is on Tuesday, 29 October with the kick off at 18.00 CET (live on Sky). That was announced by the German Football Association (DFB) on Thursday.
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