Back
1.09.2017Bayer 04

Design: Automatic navigation in digital rebuild

Our new website has been online since the start of the season. In the coming days we would like to provide you with a more detailed introduction to a couple of features and highlights on bayer04.de. In part eight we look at the new design.
MockUp-B04-NewOnE_PR-Startseite.jpg

Let's say it with some pathos: A new digital era begins for us at Bayer 04 with the launch of our new website. We've not just made one or two changes or cosmetic improvements. On the contrary, we have moved lock stock and barrel to stay in the picture. Of course, we have kept some familiar and popular pieces but otherwise it's a case of complete modernisation.

Our digital revamp gives us more and better opportunities to inform you of everything that’s happening at our club. A modern content management system (CMS) enables us to constantly update our website. The site changes considerably on matchdays. In future there will be a non-match, a pre-match and a match mode with relevant content and a dedicated appearance. According to the mode, the website automatically updates. Numerous features, media and data sources work in the background to make the website permanently and fully automatically change in terms of content.

Our editorial team provides constant input. That includes texts, films, photo galleries or social media posts. On our story page we bring everything together to to enable us to tell truly long stories in in a concise layout.

Top entertainment and up-to-the-minute information is one thing we want to provide. The other is outstanding service provision. Special offers are clearly placed.

The multilingualism of our site reflects the growing internationalisation of Bayer 04. In addition to German and English our site is also available in Spanish. Language selection is made in the head navigation bar. And if you change from German to English you don't leave the page but return to the same place you were on before. And our international pages are also updated daily so that Bayer 04 fans worldwide can keep up-to-date with events at their club.

Speaking of fans: We look forward to receiving your feedback on our new website. Let us know what you like and what you don't like and what you would like to see added. We do not see our website as a finished product. It is dynamic and intended to be constantly updated and developed. Also with your help. At Bayer04.de everybody should feel at home if they have a soft spot for the Werkself.

 

Related News

crop_20241209_JS_B04Inter_MD_1_1120.jpg
Champions League - 10.12.2024

Matchday news #B04Inter: Road closures for UCL clash

The Nerazzurri are in town: Today, Tuesday 10 December, Bayer 04 entertain the reigning champions of Italy Inter Milan on Matchday 6 in the UEFA Champions League (kick-off: 21.00 CET/live on DAZN and on Werkself Radio). Read on for the latest information on the home game at the BayArena.

Show more
Marton Szep
U19 - 10.12.2024

U19s lose 1-0 to unbeaten Inter Milan

The Bayer 04 U19 team lost 1-0 to Inter Milan on the sixth and final matchday in the league phase of the UEFA Youth League 2024/25. The only goal of the game was scored just after the hour mark. While the side from North Italy have finished top in the league phase with a maximum points return, the Leverkusen team appeared to have just missed out on the knockout stages of the European competition. There is faint hope looking to several games to follow where results are needed to go the way of the Werkself.

Show more
Inter Mailand
Champions League - 10.12.2024

Our next opponents: Inter yet to concede

Italian teams are known for being strong in defence. The fact that Inter Milan, the next opponents for the Werkself in the UEFA Champions League on Tuesday, 10 December (kick-off: 20.45 CET), have not conceded a single goal in their last five matches is impressive. Will the visitors' keeper Yann Sommer be able to keep a clean sheet at the BayArena against Florian Wirtz and Co.? The lowdown on our next opponents.

Show more
Borussia Dortmund gegen Bayer 04
Bundesliga - 10.12.2024

Away tickets for Borussia Dortmund game

The Werkself are away to Borussia Dortmund on Bundesliga Matchday 16. The game at the Signal Iduna Park on Friday, 10 January 2025, kicks off at 20.30 CET. Read on for information on ticket sales.

Show more